For lawn and garden dealers, SoilKit unlocks a huge revenue opportunity with the 70% of American homeowners who spend an average of $500 annually on lawn care but end up dissatisfied with the results. SoilKit reveals a complete range of soil deficiencies, leading SoilKit customers to purchase 155% more soil amendments on average and return to their lawn and garden stores more often. The SoilKit recommendation specifies products that you already carry, right down to the number of bags, so employees can fulfill orders more efficiently. And with SoilKit’s science-based approach, your customers will experience superior results and credit you as their soil-care expert. That translates into loyal, successful customers engaged in a long-term relationship with your brand.
Most landscape contractors understand the value of periodic soil testing, especially for problem areas. But they find the traditional soil-testing process time-consuming, cumbersome, and expensive. With SoilKit’s Pro-pack, landscapers tell us, sample collection is fast, easy, and accurate. The mobile and satellite enabled registration process streamlines data entry. And SoilKit reports (which can be used internally or shared with the customer) make it easy for field personnel to apply precisely the right amount of fertilizer for superior results, often saving money. Some landscapers even use SoilKit as a marketing program, distributing inactive SoilKits (which cost a fraction of a live kit) to build credibility with prospects by demonstrating their commitment to science and environmental stewardship.
For decades, local-extension oﬃces of land-grant university agriculture schools have been the backbone of agricultural soil testing. But budget cuts, aging technology, and operational challenges oTen limit the reach of these programs. The SoilKit University Platform is transforming this model, by combining the ag-school’s best-in-class regional soil-testing with:
• Online access to university-branded testing supplies
• App-enabled sample collection and registration that’s fast, consumer-friendly, and accurate
• Scientiﬁcally proven and easy-to-understand recommendations, with an automated link to University agronomists when questions arise.
• Administrative support, including lab-fee payment processing, report delivery and customer support
• Test-result archiving and aggregation, to further the cause of ongoing soil research
And as for budget cuts? The SoilKit University Platform not only includes the university’s lab fee, but also generates royalty payments to enhance the revenue stream.
With hundreds of acres of parks, sports ﬁelds, recreation facilities and other green space under management, most municipalities perform soil-testing regularly. But the scale of these operations can make testing time-consuming and confusing, and lead to error and waste in soil amendment programs. SoilKit solves these problems by providing:
• An app-enabled sample-registration process that connects each sample to its speciﬁc location.
• An easy-to-read Soil Amendment report, specifying the precise types and amounts of amendments the site requires, providing for more eﬃcient procurement and supply chain management.
• A scientiﬁcally documented approach to soil-management that insures against the over-application of fertilizer and demonstrates the municipality’s commitment to the environment.
Because SoilKit typically produces an increase in sales of ancillary products like spreaders, gloves, fertilizer, and a host of other soil amendment products, distributors love pitching SoilKit to their dealers. It's also something fun to sell, adds credibility to the distributor's knowledge of their science behind agrulture and offers the distributor an environment horn to blow when that message is important. SoilKit also comes with a variety of free in-store standing marketing materials and canned social media material - stuff dealers always want and never have the time to create
Scientiﬁc results can be hard to understand. When you collect a soil sample and send it to us, we take those confusing numbers and turn them into simple actionable recommendations. The process is fast, simple, accurate, and even mobile friendly. Field staﬀ can quickly collect and register samples and readily follow the simpliﬁed application recommendations without having to perform any calculations. SoilKit saves time and money and ensures customers get the results they want. It’s good for the environment too.
Become a SoilKit Partner Today
We want to partner with you to help improve lawns, gardens, sportsplexes, landscapes and food plots. Let us know what you are interested in, and let’s see how we can help!