MOBILE, Ala. — Spring is just days away and the warm weather may have you getting your garden in gear! For some, that can be intimidating or even out of reach.
But, there’s a new product claiming to help with that. It’s called ‘SoilKit’ and it will be debuting on Lowes.com and in stores later this year.
Lowe’s recently named Christina Woerner McInnis and her product, SoilKit, as one of the top three entrepreneurs and products of the home improvement retailer’s first virtual pitch program, Making It…with Lowe’s. Hosted by Daymond John, star of Shark Tank and a New York Times best-selling author, the program invited diverse entrepreneurs to pitch their products to the home improvement company.
“As a fifth-generation farmer who understands the importance and challenges of soil testing, I wanted to create a product that would bring benefits to the everyday homeowner and to lawn and garden professionals,” said Woerner McInnis.
“It has been an honor and a privilege to have been a part of this process with the Lowe’s team and to have such an amazing mentor in Daymond John. We’re so excited to join the Lowe’s family and we can’t wait to see what we can build together.”
SoilKit is a digital soil testing platform that uses science to recommend to the user-specific products and their quantities to purchase for a healthier, greener lawn or garden. The user takes a soil sample and sends it to SoilKit’s professional agriculture lab. Then, SoilKit sends back easy-to-understand treatment recommendations in the form of expert lab reports.
In addition to earning coveted space on Lowes.com and in Lowe’s stores, Christina received a marketing support package, a mentoring package, and a $5,000 Lowe’s Small Business Grant.